The question, "how do I write a blog?" is actually far too broad of a topic. You should really be asking yourself how do I write a blog about whatever topic you want to focus on.
To answer that, ask yourself these questions before you begin writing:
What is my overall topic?
What aspect of this topic do I want to write about?
Can you be more specific on that aspect?
What is your blog's purpose?
What type of content will you post?
Who is your target audience?
When you know the answers to these questions, you are ready to create your blog design and a list of topics that are relevant to your audience.
Now you're ready to write a blog post
Before you start your post, you should know your topic and be clear on the keywords you want to optimize for. If it makes it easier for you, create an outline to follow. Determine whether the post will link to other resources and where. Decide how long the post will be. Is it 300 words, 1000 words, or more? Most blog posts are starting at about 800 words to 1000 words or more. This gives you a lot of room to create a worthy post for your followers to read and learn from.
Then, start to write your post.
A blog post usually has a list of features, no matter the topic or length, including:
Heading or title (h1)
Subheadings (h2)
Smaller subheadings (h3)
One or more images
Links to other relevant pages
Introduction
Conclusion
These form the structure of the piece you're writing.
Optimizing your blog for SEO
There are lots of ways to optimize for SEO.
These include:
Focusing on keywords
Buttons to share blog posts
Title, tags, meta title, and meta description
Internal links to relevant pages
Optimizing images and videos
Break up text with different formats
Strive to offer the featured snippet
Make sure your post is comprehensive
If you're blogging for local search results, tie in location.
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